LED screens are a great way to capture the attention of visitors at a car dealership and attract new customers. With the help of LED screens, you can show various videos, photos of cars and presentations of new models. You can display information about the characteristics of the car, model range, trim levels and additional options that can be included in the selected car. Also on interactive panels you can simulate a car according to the personal wishes of the client and see how this model will look in one color or another and with various options.
For car dealerships and car exhibitions, indoor LED screens with high resolution, small pixel pitch (from 0.8 mm) with a refresh rate of at least 3840 Hz are suitable, which will create an ideal picture from a close viewing distance. LED panels create a sophisticated and modern design of the room that will appeal to the most demanding customers.
To draw attention to the car dealership building and give it a futuristic look, marketers are increasingly using LED advertising panels that are installed directly on the building or on a supporting structure next to the building. These panels can be used as an advertising structure, as well as an image element.
The latest solution for car dealerships is interactive LED stands that serve as a constructor for customers to create the perfect vehicle with customizable customer configurations. Using the led rack, the client will be able to independently view and adjust the necessary parameters of the car of interest
The following automotive giants successfully use audiovisual technologies to develop their brand:
HIGH UPDATE RATE
When viewing closely, it is very important that there is no screen flicker, the refresh rate is responsible for this.
SMALL PIXEL PITCH
This characteristic ensures the clarity of the picture and the realism of the image.
CONTRAST AND COLOR RANGE
Naturalness of color and smoothness of color transitions depend on these characteristics.
SEAMLESS SURFACE
For close-up shooting, it is very important that the joints of the cabinets of the LED screen are not visible.
Possibility to display many information streams at the same time
Screen control is absolutely simple, does not require special skills and competencies
You can choose screen options for any stylistic solution for the interior of the restaurant
The screen should be large enough to grab the attention of visitors. However, the screen should not be too large so as not to clutter up the showroom space.
Image quality must be high to grab the attention of visitors and create a positive impression of your showroom.
The screens should be located in the most attractive places, such as on the wall opposite the entrance or near the most popular car models.
Content content on the screens should be interesting and attractive to your audience, such as test drive videos, photos of cars from different angles, presentations of new models, etc.
To effectively manage the content on your screens, you need to choose the right software that makes it easy to update and change the content on your screens.
In order to conserve natural resources and save energy budget, business owners should choose screens with the least amount of energy consumed, the cost of such screens is higher initially, but they can save huge amounts of money later on for maintenance.
At the moment, the use of led screens in Russian car dealerships is not widespread, but gradually, looking at the successful experience of other countries, they are also introducing the latest technologies.
X LED company specializes in high quality media screens and has extensive experience in installing LED equipment. WE ARE TRUSTED BY THE MOST FAMOUS CAR SALES AND OFFICIAL DEALERS of various car brands in Russia! Call us and we will make your business more profitable and attractive to customers!